Strategic Marketing and Sales
Executive Summary:
Raksha is the founder and Chief Profitability and Business Growth Strategist of Build Business Results (BBR) Network, a strategic business growth consulting business aimed at helping entrepreneurs of small to medium businesses looking to grow profitability by generating more business, enhancing conversions and the Return or Investment (ROI) of marketing campaigns, and scaling their business and profitability. She:
She Provides:
Cons
Client Examples:
Chief Marketing and Growth Office (Part Time) - Avid Compliance - Makers of Alpha COI
The primary clients was the Leadership Team of BR South Africa. This engagement included ensuring seamless and smooth transition surrounding the integration of two major subdivisions of the group and the huan resources shifts that needed to take place.
Chief Marketing and Growth Officer (Part Time) - Allari Inc.
For one Chinese Aviation company, Raksha conducted preliminary assessments interviews to determine barriers to performance and a 5 year strategy. From the results she designed a series of workshops to align the leaderhsip team and five-year strategy for an aviation oil company,conducting an assessment and providing coaching surrounding behavioural safety for a global resources company
Chief Marketing and Growth Officer - High Growth Real Estate Business Singapore
She helped a start-up real estate business to a profitable scalable entity. She developed sustainable operational procedures, CRM systems and drove marketing & sales and managed operations leading to Top Production Awards 2011 through 2014. In addition, Raksha was instrumental in establishing inbound/outbound customer service call center operation in the Philippines. She developed processes, sales scripts and trained sales and customer procedures, negotiated contracts, developed staff, and resolved issues for this business.
Sales Coach - High Performing Advisory Team - St. James Place - Financial Services
For the CEO of this FTSE 100 company with £135.5 billion of client funds under management providing a range of wealth management solutions from investments to pensions, Coached a team of twelve high performing associates to develop the habits, tools and skills needed to expand their portfolios in an increasing competitive market.
Business Development - JMW Consultants Stamford CT (Singapore and Australia)
Alongside a delivery capability Raksha was simultaneously responsible for business development across the Asia region. In that capacity she built alliances, prospected leads, identified marketing opportunities and lead proposal efforts to expand her regional client portfolio.
Relevant Professional History
Regional Head of Marketing & Innovation Programs - Computer Science Corporation (CSC) -Asia
In this capacity, Raksha developed a regional marketing & communications strategy & led a virtual team of 19 geographically distributed resources across eight Asian countries (of varying maturities, capabilities and cultures). She rebuilt key regional third-party advisor and analyst relationships, managed all regional marketing budget and activities including: designing and developing external marketing campaigns, market intelligence, PR activities and collaborated on market intelligence and internal communications for the region. During this time Raksha also performed as the ‘go-to’ change management liaison for the deployment of various strategic innovation and corporate communications and technology programs across the company and continued to closely liaise with the CSC’s Global Office of Innovation to ensure that core innovation infrastructure was in place for the Asian Region and could be leveraged where needed for Asia Pacific customers such as Maybank
Senior Strategic Business Growth and Profitability Coach/Consulting - Entrepreneur Results Center
For several years Raksha deliver a large portion of a three-million-dollar annual coaching and leadership development, performance breakthrough contract over a period of three years for the leadership team of Asia-Pacific and South Africa for BP an Oil and Gas sector client. Her remit was to help the company coach the leadership team to generate and execute new possibilities while expanding business.With her coaching Raksha partners as a strategic ally to Executive Management and departments such as Human Resources/Development (HR/D) often delivering training and supporting corporate rollouts. Whilst coaching several business unit leaders and their teams during the integration of two major subdivisions she assisted in assessing the current condition of a business, identifying underlying currents and resolving issues of background concern and resolving them. She often supports her counterparts in these areas with any gaps or insights identified from her coaching sessions to enhance overall leadership success. Raksha has experience contributing to training and supporting curriculum development in the areas of her expertise.
Certified Sales Enablement Coach - Southwestern Consulting
Raksha is certified with Southwestern Consulting, as a Certified Sales Coach™ and regularly trains and coaches the Top Producers/Managers Edge Curriculum™. She has several coaching contracts with business executives and their teams, for example a business in the real estate sector in the process of a franchising, a law business, and an insurance team focused on increasing production & achieving Million Dollar Roundtable Status (MDRT) status.
A Few Testimonials to Raksha's Leadership Coaching and Performance Breakthrough Work:
Testimonials from Raksha's Recent
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